Qualitative Insights Hub
Qualitative Insights Hub

Welcome to Qualitative Insights Hub

Bridging AI and Qualitative Research

Qualitative Insights Hub

Where AI innovation meets the craft of qualitative research

The Qualitative Insight Hub welcomes you to a space of innovation, learning, and growth. Together, we'll navigate the exciting possibilities that AI brings to qualitative research, reshaping how we gather, analyze, and interpret data.

Led by Dr. Susanne Friese, a pioneer and internationally recognized thought leader in qualitative research with AI, this community offers expert guidance, practical resources, and a shared commitment to pushing the boundaries of what’s possible—ethically, rigorously, and creatively.


🆓 What you can do today — Free Member Plan

  • Join every live webinar in real time. Ask questions, see demos, and stay current without hunting for recordings.

  • Get timely announcements. Be first to know about new features, calls‑for‑papers, and QInsights releases.

  • Discuss and network in the open forums. Swap methods, sanity‑check ideas, and meet future collaborators.

  • Use the QInsights “Quick‑Start” materials. Short videos and how‑tos that get you analysing in minutes.

Ready for the deep end?

Upgrade to AI Vault — Your Backstage Pass to Qual‑AI (monthly or annual membership)

🔑 What your Vault key unlocks

1. Instant AIToolkit

  • Download‑ready prompt libraries (analysis, synthesis, reporting)
  • QInsights “Quick‑Wins” video micro‑lessons

2. Living Knowledge Vault

  • Entire webinar & slide archive
  • Monthly Qual+AI Digest: 5 must‑read papers, each in one‑page summary
  • Curated collection of AI papers (ethics, data collection, analysis, reporting)

3. Regular Office Hours

  • Monthly 60‑min Zoom session-
  • Bring your burning questions about applying AI to your study, from planning a project to write‑up.
  • Each call recorded and time‑stamped inside the Vault.

4. Deep-Dive Workshops

  • 2‑hour deep dives every 8 weeks
  • Structured mastery — focus on one high‑impact theme each session
  • 45‑min teaching segment, 60‑min guided practical session, 15-min discussion and feedback

4. Compliance & Credibility Pack

  • Templates for ethics boards
  • GDPR‑friendly consent & DPIA templates

5. Member‑Level Perks

  • 48‑hour early‑bird access to every new course
  • 20% lifetime discount on paid trainings

Optional showcase of your AI‑powered study in our public Pioneers Gallery (back‑links + bragging rights)


JOIN NOW

Whether you just want the pulse of what’s emerging (free) or you’re ready for the full toolkit (AI Vault annual plan), the Qualitative Insights Hub is your home base for mastering qualitative research in the age of AI.

Jump in now → your future self will thank you.